• A record number of exhibitors
• Increasingly international
• most significant innovation and investment platform worldwide
With more than 76,000 visitors from over 170 countries, drinktec has achieved it’s best result in its 66-year history, blowing all expectations out of the water. Compared to the last event in 2013, the total number of visitors increased by 10,000. The increase in international participation — a point in which drinktec has always had a strong showing — was particularly impressive at 12 %. The overall share of international visitors increased to 67 %. With 1,749 exhibitors representing 80 countries, an all time best was achieved.
The iconic German brand Sinalco was also among the exhibitors this year. The licensor presented its brand portfolio, including Sinalco, Aquintéll, energi S, sinetta and Select, in its bespoke Sinalco Lounge for the fourth time in a row.
Mongi Goundi, Managing Director, Sinalco International Brands GmbH & Co. KG, Germany: “drinktec is the beverage industry event. We engage with experts and guests from all over the world. At no other industry trade show is the quality of guests in attendance as high as at drinktec. We speak directly with decision makers including owners, CEOs and chairmen to make the case that Sinalco is the optimal licensing partner.”
“The best drinkec ever”
Volker Kronseder, Chairman of Krones, Chairman of the drinktec Advisory Board and Chairman of the VDMA Department for Beverage Machines, drew a decidedly positive conclusion after five days at the trade show: “For me it was the best drinktec ever. It was interesting that we managed to achieve a new record in terms of the number of exhibitors. We achieved a high level of international participation once again and attracted a lot of high-profile visitors. Exciting developments are to come in the next four years in the global food and beverage industry as a result.”