Finally on the 29th of March 2019 the day has come: this year the Sinalco family met on the beautiful island of Malta for the yearly held Sinalco Partnership Conference.
The Conference – a comfortable and familiar, but otherwise productive meeting of around 60 licensing partners from 16 different countries. This international get-together is what makes the Sinalco family very special. It strengthens the trust and the team spirit as well. Besides these human relations, the work has been in the center of this conference as well. Because this is where the Sinalco family is bringing together new ideas and is exchanging about previous and further activities on the particular market.
With a review on the last 15 years, the managing director of Sinalco International Brands GmbH & Co. KG Mr. Mongi Goundi – who is at the same time celebrating his retirement with this Conference -gave an emotional entrance to the Conference. Because all these past 15 years have not only shaped the brand Sinalco, but Mr. Goundi as a human being as well. Along with this nostalgic speech, the main topics “sponsoring” and “special occasion marketing” were in focus of this meeting. In this case external speakers, who function as experts in their sectors, held very inspiring and appealing lectures. Afterwards, every member of the Sinalco family had the opportunity to participate at a workshop to specify and elaborate the theory. Also new POS-ideas and the new Sinalco sponsorships for 2019 were presented.
After four eventful and instructive days in Malta the Sinalco family had to say goodbye. All in all the Sinalco Partnership Conference was very successful and simultaneously a gorgeous and unforgettable farewell of managing director Mongi Goundi.